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World
Herz — World Desk · · 30s summary · 4 min read
On July 30, 2026, UEFA held an emergency meeting and announced a unanimous boycott of all FIFA competitions in response to President Gianni Infantino's plan to partially privatize the World Cup. All 55 UEFA member associations rejected without qualification the proposal to sell 20% of a new commercial subsidiary, valued at $20 billion, to private investors. A vote among FIFA's 211 member associations is scheduled for September 19, 2026. The first competition threatened is the 2027 Women's World Cup in Brazil.
UEFA held an emergency meeting on July 30, 2026 and voted unanimously to boycott all FIFA competitions, according to 24heures.ch and Yahoo Sports. This boycott will remain in effect as long as President Gianni Infantino's privatization proposals remain under consideration.
All 55 UEFA member associations rejected the proposal "unanimously and without equivocation." European federations refuse to allow any transfer of World Cup ownership or other competition rights to private investors.
On July 28, 2026, FIFA unveiled FIFA Football Enterprises (FFE)—a commercial subsidiary tasked with managing World Cup and major competition rights. The total valuation of this entity is estimated at $20 billion.
FIFA would own 80% of the FFE, with the remaining 20% open to private investors. American firm Thrive Eternal is being positioned as the lead investor. It is headed by Joshua Kushner, brother of Jared Kushner—son-in-law to U.S. President Donald Trump.
To persuade the 211 member associations, Infantino has promised increased funding through FIFA Forward—a FIFA program that redistributes funds to federations to support grassroots football development.
This funding would rise from approximately $8 million to $20 million per 2027–2031 cycle for associations voting in favor of the FFE, plus a one-time payment of $20 million. Associations voting against would receive only $10 million per cycle.
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UEFA accuses Infantino of designing the plan in secret, without consultation with stakeholders. It characterizes the process as "governance by intimidation" and "an act of coercion," denouncing an ultimatum imposed on member associations.
The English Football Association formally backed UEFA's position. It declared its opposition to FIFA's plans and stated that "the World Cup belongs to football and always will."
The World Cup belongs to football and always will.
— English Football Association
The first major competition targeted by the potential boycott is the 2027 Women's World Cup in Brazil. Spain, the defending champion since 2023, and England, finalist that same year, are both qualified.
Four British national teams—England, Scotland, Wales, and Northern Ireland—must contest qualification playoffs in two legs in October 2026, dates directly threatened by a potential European boycott.
The September 19, 2026 vote requires only a simple majority among FIFA's 211 member associations. With 55 votes, UEFA is outnumbered and would need support from at least one other confederation to block the proposal.
European sporting power remains substantial, however: six of the eight quarterfinalists at the 2026 Men's World Cup were European, including defending champions Spain.
Gianni Infantino, FIFA president and architect of the contested plan, was born in Brigue, Switzerland. According to Wikipedia, he holds Swiss-Italian-Lebanese nationality.
The position of other confederations—Africa, Asia, North America and Central America—ahead of the September 19, 2026 vote remains unknown. Their support will be decisive for the vote's outcome.
The announced boycott is conditional: it will remain in effect as long as the privatization proposals "remain under consideration." Whether the boycott continues or is lifted depends on the outcome of negotiations.
FIFA Football Enterprises (FFE) is a commercial subsidiary designed to manage World Cup and major FIFA competition rights. FIFA would own 80%, with the remaining 20% open to private investors, for a total valuation estimated at $20 billion.
Infantino's proposals require only a simple majority among FIFA's 211 member associations. With only 55 votes, UEFA is outnumbered and would need support from at least one other confederation to prevent adoption of the plan.
The 2027 Women's World Cup in Brazil. Spain, the defending champion since 2023, and England, finalist that same year, are both qualified and would be directly affected by a European boycott.
FIFA Forward is a development program that redistributes funds to all 211 member associations to support grassroots football growth. Infantino proposes raising it from approximately $8 million to $20 million per 2027–2031 cycle for federations supporting the FFE, versus $10 million for those opposed.
Joshua Kushner leads Thrive Eternal, an American investment firm being positioned to lead the private investment in the FFE. He is the brother of Jared Kushner, son-in-law to U.S. President Donald Trump.