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Sport
FIFA seeks outside investors for new commercial company as UEFA weighs boycott
Herz — Sport Desk · · 30s summary · 2 min read
The essentials
FIFA plans to ask its 211 member nations to approve FIFA Forward Enterprise, a commercial company open to outside investors. The proposed entity would manage FIFA’s commercial operations and rights as well as the organisation of its tournaments. FIFA says the project would provide $10 billion for football development, including $4.2 billion immediately. It maintains that it would retain exclusive control through a board majority and keep sole authority over football governance, competitions, the calendar and regulatory decisions. In Nyon, UEFA is preparing a response that could go as far as a boycott.
- FIFA’s 211 member nations would vote on the proposal.
- Outside investors could take stakes in the commercial company.
- FIFA promises $10 billion for football development.
- UEFA is considering a response that could include a boycott.
What we know
Late on Tuesday afternoon, FIFA announced plans to put the creation of FIFA Forward Enterprise, or FFE, to a vote by its 211 member nations, according to Le Temps.
The commercial company would be open to outside investors. It would manage FIFA’s commercial operations and rights, organise its tournaments and seek external investment.
FIFA says the project would provide $10 billion for football development, with $4.2 billion available immediately.
How FIFA says it would retain control
FIFA says it would keep exclusive control of FFE through majority representation on the company’s board.
It also says it would remain the sole authority over football governance, competitions, the calendar and regulatory decisions.
FIFA’s current model
FIFA is a non-profit association. It distributes to its national associations resources generated almost exclusively through the organisation of World Cups.
211
Member nations expected to vote
$10 billion
Funding promised for football development
$4.2 billion
Amount promised immediately
UEFA’s response
In Nyon, UEFA is preparing a response to FIFA’s proposal. It could go as far as a boycott.
What remains uncertain
The available information does not specify when the vote would take place or which investors might participate in the project.
The material provided does not include a verified definition of FIFA Forward Enterprise beyond its proposed role and governance.
Frequently asked questions
What would FIFA’s member nations decide?
The 211 member nations would vote on creating a commercial company open to outside investors.
What would the company manage?
It would manage FIFA’s commercial operations and rights, organise its tournaments and attract outside investors.
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